Important notice to customers — product packaging changesLearn More


From August 2018, customers will notice our rebranded food packaging start to appear on shelf in all major stockists.

  • CURRENT Packaging
  • new Packaging

We are excited to announce our new packaging will start to appear on shelf from August 2018. This transition to new packaging will occur over a number of months. During this time there will be a mix of current and new packaging on shelf.

There are no major changes to these products, in some instances there is a small name change or slight recipe improvement, see below for the full details.

Products purchased via the website will be delivered to customers in our old packaging until the end of October. From November, products ordered from the website will be delivered in the new packaging.

Please note, our Infant Formula packaging will not be rebranded until later in 2019.

For any questions, connect with our team of accredited practising Dietitians on +61 3 6332 9200

Product name changes

  • Cereal Name Changes
  • CURRENT Packaging Organic Baby Rice
  • NEW Packaging Organic Rice with Prebiotic (GOS) Note: Our Baby Rice recipe has been upgraded to now include GOS Prebiotic
  • CURRENT Packaging Organic Vanilla Rice Custard
  • NEW Packaging Organic Milk & Vanilla Baby Rice
  • CURRENT Packaging Organic Apple & Cinnamon Porridge
  • NEW Packaging Organic Apple & Cinnamon Baby Porridge
  • Ready To Serve Name Changes
  • CURRENT Packaging Organic Banana, Pear & Mango
  • New Packaging Organic Banana, Pear, Apple & Mango
  • CURRENT Packaging Organic Mango, Blueberry & Apple
  • New Packaging Organic Blueberry, Mango & Apple
  • CURRENT Packaging Organic Peach & Apple
  • New Packaging Organic Grape, Apple & Peach
  • CURRENT Packaging Organic Pumpkin & Tomato Risotto
  • New Packaging Organic Pumpkin, Sweet Potato & Tomato
  • CURRENT Packaging Organic Broccoli, Beef & Brown Rice
  • New Packaging Organic Beef & Vegetables
  • Note: We have also upgraded some of our RTS recipes to remove added sugars and to remove some of the more complex ingredients that are not required for young children such as Tamari.
  • CURRENT Packaging Organic Milk Rusks Toothiepegs
  • New Packaging Organic Milk Rusks
Home/Nutrition & Recipes/Articles/Infant & Toddler Nutrition/Healthy Eating/Why Fussy Eating Might Be More About Texture Than Taste

Why Fussy Eating Might Be More About Texture Than Taste


We’re often fooled into thinking that it’s flavour that draws us to the food we love, but a true foodie knows that texture can be just as important as taste. Texture is big business and the science of food structure even has its own “ology”.

Food Rheology: the study of the rheological and mechanical properties of food, largely determining food texture. Essentially the “mouthfeel’” of food.

What food rheology tells us is that every little detail affects the way that food feels in the mouth. You wouldn’t think that packaging would make a big difference, but when Cadbury changed the shape of its Dairy Milk chocolate bars in 2012, they were inundated with complaints from consumers demanding they bring back the old recipe. The recipe hadn’t changed one bit, however, only the shape and packaging.

What babies know that we don’t

Now we’re often told that we shouldn’t underestimate the ingrained knowledge that babies possess, and when it comes to food, texture more specifically, babies and small children seem to recognise something that many of us don’t – the foods we love are not about flavour, they’re about texture.

According to researchers at the University of Gastronomic Sciences in Italy, adults become “lazy” and forget to engage all their senses when selecting and eating food. Adults rely heavily on taste and sight when choosing food, whereas young children connect taste, touch, smell, sound, and sight.

With all their senses engaged, babies and children are more susceptible to fussiness than adults. There’s a risk that they may not like the sight of the food in front of them, the sound it makes when crunched down on, or the smell that wafts before them. And more often than not, it’s texture that makes them turn their head.

If your child will only eat crunchy foods such as pretzels, raw carrots, chips and apple slices, they likely have a texture issue. And the same applies if your child only eats soft, pureed foods such as bananas, cream cheese and yoghurt – they obviously prefer a softer texture, and so are more likely to eat these foods. These issues are what’s known as “sensory integration”.

Sensory integration


Many children with sensory integration are unable to mix textures or perform oral requirements to suck, chew, or swallow. Often temperatures can impact their ability to eat, as can external stimulation that is distracting.

When children suffer from sensory integration, they may develop:

  • dehydration or poor nutrition
  • embarrassment or isolation in social situations or during mealtimes
  • defensiveness surrounding food
  • a strong gagging reflex
  • a fear of other “strange” textures such as play doh, mud, sand and fingerpaints

Treatment for sensory integration is best undertaken with the supervision of an occupational therapist, but before you rush off to make an appointment there are some steps you can take at home to better manage issues surrounding texture. These include:

Involving your child in sensory activities

If your child is a lover of only soft foods, involve them in some activities of the “crunchy” kind. Together with your child, toss tender chunks of chicken in crushed cornflakes to create a crispy, crunchy coating, or go hunting for crunchy leaves in autumn. If your child is a lover of crunchy foods only, try engaging in activities with soft, foamy materials such as “rainbow foam dough” or “elephant toothpaste”. The key is to get them used to the textures they don’t like.

Reward them

A reward system is a well-loved tactic for parents of fussy eaters, and really helps to encourage children to try new things. Offer tokens, coins, stickers or ticks for trying new foods, even if it’s just one bite. Refrain from getting cross if they don’t eat more, and give only praise for being brave enough to try. Consistency is key, as is finding a reward system that works for your individual child.

Make sure they’re hungry

It’s amazing how willing children can be to try new things when they are hungry enough. We’re not saying starve them into action, but it does mean don’t feed them a large snack at 4pm and then expect them to eat all their dinner at 5:30pm. If it’s a dinner you’re not sure they’ll like, make sure you have allowed enough time since their last snack before serving so their hungry enough to give it a try.

Involve them in the cooking process

Assign your child some easy jobs during the cooking process, and get them used to the varying textures going into the dish. Children really enjoy cooking and being responsible for something, and will enjoy seeing textures change the more they are cooked.


Adapt to their senses

While this isn’t the only approach you want to take, adapting your food to incorporate their favourite textures can help you get essential nutrients into their little body. If they don’t like steamed vegetables, blitz them up and toss through some cream cheese. If they don’t like mashed potato, swap them for homemade potato wedges.

Don’t offer too much

Options are important for helping children with their decision making, but if you give too many options or ask an open-ended question, it can backfire. Give two choices : “We have carrots or peas” instead of “What vegetables would you like tonight?”

Taste vs texture

If you’ve suspected until now that your child was favouring certain foods because of taste instead of texture, we wouldn’t blame you. It’s easy to think that taste is the culprit, and sometimes it is – especially if the taste is strong and overpowering.

If you’re not sure, try preparing some of the foods your child has turned down in a different way. For example, instead of mashing potatoes, bake them. Instead of steaming vegetables, serve them raw. Instead of adding Bolognese sauce to spaghetti, add it to spirals instead. Sometimes the smallest of changes can make all the difference.

About the author

Welcome to Bellamy’s Organic.

Please read this important message.

If you are able, breastfeeding is best, as it provides the ideal nutrition for babies and has other important health benefits too. Health Professionals are well placed to provide appropriate feeding advice and support. A healthy diet during pregnancy and whilst breastfeeding is important.

Introducing infant formula either partially or exclusively, may reduce the supply of breast milk. Once reduced, it is difficult to re-establish. Social and financial implications, such as preparation requirements and cost of formula until 12 months, should be considered. When using infant formula, always follow the instructions for use carefully, unnecessary or improper use may make your baby unwell.

Information about Bellamy’s Organic products is solely for educational and informational purposes only, and should not be substituted for medical advice. If you would like to proceed, please click "I understand".