Important notice to customers — product packaging changesLearn More


From August 2018, customers will notice our rebranded food packaging start to appear on shelf in all major stockists.

  • CURRENT Packaging
  • new Packaging

We are excited to announce our new packaging will start to appear on shelf from August 2018. This transition to new packaging will occur over a number of months. During this time there will be a mix of current and new packaging on shelf.

There are no major changes to these products, in some instances there is a small name change or slight recipe improvement, see below for the full details.

Products purchased via the website will be delivered to customers in our old packaging until the end of October. From November, products ordered from the website will be delivered in the new packaging.

Please note, our Infant Formula packaging will not be rebranded until later in 2019.

For any questions, connect with our team of accredited practising Dietitians on +61 3 6332 9200

Product name changes

  • Cereal Name Changes
  • CURRENT Packaging Organic Baby Rice
  • NEW Packaging Organic Rice with Prebiotic (GOS) Note: Our Baby Rice recipe has been upgraded to now include GOS Prebiotic
  • CURRENT Packaging Organic Vanilla Rice Custard
  • NEW Packaging Organic Milk & Vanilla Baby Rice
  • CURRENT Packaging Organic Apple & Cinnamon Porridge
  • NEW Packaging Organic Apple & Cinnamon Baby Porridge
  • Ready To Serve Name Changes
  • CURRENT Packaging Organic Banana, Pear & Mango
  • New Packaging Organic Banana, Pear, Apple & Mango
  • CURRENT Packaging Organic Mango, Blueberry & Apple
  • New Packaging Organic Blueberry, Mango & Apple
  • CURRENT Packaging Organic Peach & Apple
  • New Packaging Organic Grape, Apple & Peach
  • CURRENT Packaging Organic Pumpkin & Tomato Risotto
  • New Packaging Organic Pumpkin, Sweet Potato & Tomato
  • CURRENT Packaging Organic Broccoli, Beef & Brown Rice
  • New Packaging Organic Beef & Vegetables
  • Note: We have also upgraded some of our RTS recipes to remove added sugars and to remove some of the more complex ingredients that are not required for young children such as Tamari.
  • CURRENT Packaging Organic Milk Rusks Toothiepegs
  • New Packaging Organic Milk Rusks

What to feed toddlers

A recent survey of mothers in Melbourne* showed not only their concerns and pressures about diet and the effect of the “bogeyman of obesity” on their children, but also their lack of understanding of what constitutes a healthy diet for toddlers and young children.

Participants consistently acknowledged the importance of a healthy diet for their children. However, although fresh, home-cooked, protein, vegetables and water were identified as good food, healthy diets were often seen as simply avoidance of bad foods: high fat, sugar and carbonated drinks.

Few participants understood the nutritional content of certain foods and portion size in particular was not well understood. Some mothers talked about healthy foods having no upper limit and only a few described a sense of a toddler-size portion.

While many older children choose over-sized portions and overeat, toddlers often have the exact opposite problem. They may eat what parents think are small portions and may not even eat three meals a day. One reason that parents often think that their toddler’s diet isn’t good enough is that they overestimate how much they should be eating at each meal.

The NSW Population Child Health Survey* report established that it is essential to prevent and manage obesity in toddlers as there is a high possibility the problem will persist into adulthood. Obese children have a 25-50 per cent chance of being obese adults.

What is a portion size?

The Australian Government is encouraging kids to “Go for 2&5” – two serves of fruit and five serves of vegetables, but just how big is a serve?

Examples of what a serve means for each food group

    • 1 serve of bread or cereal = 2 slices of bread, 1 cup of cooked rice, pasta or porridge
    • 1 serve of vegetables = 1 cup of lettuce or salad vegetables or 1/2 a cup of green leafy vegetables, such as broccoli or spinach, or 1 medium-sized potato
    • 1 serve of fruit = 1 cup of canned or chopped fruit or 1 medium fruit such as an apple, a banana or 2 smaller pieces of fruit such as apricots or 1-1/2 tablespoons of dried fruit
    • 1 serve of milk = 1 cup (250ml) of milk or custard, 1 small tub of yoghurt
    • 1 serve of meat or alternative = 65-100g of cooked meat or chicken, 2 eggs, 1/2 a cup of cooked beans

How do I get my toddler to eat?

Don’t insist your toddler eats everything on the plate or use threats like “you’ll get it cold for breakfast tomorrow” or “you’re not leaving the table until it’s all gone”. Children need to learn to respond to their body’s natural signals of fullness and hunger in order to develop healthy eating habits and be able to control their food intake.

Refrain from using foods as bribes. For example, don’t say “No ice cream and jelly unless you finish everything on your plate”. This will make dessert more desirable and what’s left on the plate less desirable. Don’t force it. The old adage “they’ll eat when they’re hungry” really does apply, but make sure when they come to the table it’s for wholesome foods, not a high-carb snack. The biggest influential factor in any toddler’s eating habits is whether or not you lead by example.

Mindful Eating

If you’d like to know more about Bellamy’s Organic and the certified organic baby foods and nutritious snack products we make, click on this link.


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Important Notice to Parents and Guardians

  • The World Health Organisation recommends that breastfeeding is best for your baby.
  • Having a balanced diet when breastfeeding is also important. Infant Formulas should only be used after you’ve sought advice from a doctor or health practitioner.
  • A decision not to breastfeed can be difficult to reverse and introducing partial bottle feeding may reduce the supply of breast milk. It is also wise to consider the cost of infant formula.
  • If you use infant formula, all preparation and feeding instructions must be followed as per the manufacturer’s instructions. This is important for your baby’s health.