Important notice to customers — product packaging changesLearn More

NEW FOOD PACKAGING IN STORE NOW

From August 2018, customers will notice our rebranded food packaging start to appear on shelf in all major stockists.

  • CURRENT Packaging
  • new Packaging

We are excited to announce our new packaging will start to appear on shelf from August 2018. This transition to new packaging will occur over a number of months. During this time there will be a mix of current and new packaging on shelf.

There are no major changes to these products, in some instances there is a small name change or slight recipe improvement, see below for the full details.

Products purchased via the website will be delivered to customers in our old packaging until the end of October. From November, products ordered from the website will be delivered in the new packaging.

Please note, our Infant Formula packaging will not be rebranded until later in 2019.

For any questions, connect with our team of accredited practising Dietitians on +61 3 6332 9200

Product name changes

  • Cereal Name Changes
  • CURRENT Packaging Organic Baby Rice
  • NEW Packaging Organic Rice with Prebiotic (GOS) Note: Our Baby Rice recipe has been upgraded to now include GOS Prebiotic
  • CURRENT Packaging Organic Vanilla Rice Custard
  • NEW Packaging Organic Milk & Vanilla Baby Rice
  • CURRENT Packaging Organic Apple & Cinnamon Porridge
  • NEW Packaging Organic Apple & Cinnamon Baby Porridge
  • Ready To Serve Name Changes
  • CURRENT Packaging Organic Banana, Pear & Mango
  • New Packaging Organic Banana, Pear, Apple & Mango
  • CURRENT Packaging Organic Mango, Blueberry & Apple
  • New Packaging Organic Blueberry, Mango & Apple
  • CURRENT Packaging Organic Peach & Apple
  • New Packaging Organic Grape, Apple & Peach
  • CURRENT Packaging Organic Pumpkin & Tomato Risotto
  • New Packaging Organic Pumpkin, Sweet Potato & Tomato
  • CURRENT Packaging Organic Broccoli, Beef & Brown Rice
  • New Packaging Organic Beef & Vegetables
  • Note: We have also upgraded some of our RTS recipes to remove added sugars and to remove some of the more complex ingredients that are not required for young children such as Tamari.
  • RUSKS NAME CHANGES
  • CURRENT Packaging Organic Milk Rusks Toothiepegs
  • New Packaging Organic Milk Rusks

Understanding Organic

This is one of the Apple Farm’s in Tasmania where Bellamy’s Organic source their organic apples for the apple snacks

Buzz words are everywhere in the food industry. 100% natural, healthy, eco-friendly, superfood. They were all invented by clever marketers and have no clear definition or regulatory standard. Organic is very different. So you might be wondering what organic actually means and whether there is any benefit in choosing organic food for your family. This article outlines what organic is, and how it can bring real health benefits to the lives of you and your family.

1. What does organic mean?

When a food or product is organic, it means the production or manufacturing of that product must follow a strictly defined set of rules that ensures it is produced as nature intended. When it comes to food, organic foods must comply with a number of requirements in order to then receive certification. These include:

  • Organic manufacturing – all food manufacturing sites must meet organic certification requirements and not manufacture non organic (conventional foods) on the same site. Regular audits are conducted to ensure regulatory requirements are met.
  • Organic farming – all farms that provide the raw ingredients for organic foods such as milk, and fresh produce must also be certified organic. Regular audits are conducted to ensure regulatory requirements are met.
  • Organic foods must be free from the following:
    • Genetic Modification (GMO)
    • No artificial preservatives
    • No artificial colours and flavours
    • No synthetic pesticides or fertilisers
    • No added hormones
    • No antibiotics

The regulatory bodies also have a list of allowable ingredients that can be considered for any organic food manufacturing and there are also some ingredients that are prohibited from use and would void organic certification if they were used. Organic food can be fresh fruits and vegetables, and it can also include packaged foods sold in most supermarkets or local grocers. However the product is sold, if it is certified organic, it must comply with the rules above.

There are two regulatory bodies in Australia that provide certification to organic products providing they meet all criteria.

  • Australian Certified Organic (ACO)
  • National Association for Sustainable Agriculture, Australia(NASAA)

Whilst you do not have to be dual certified to claim organic certification, there must be the Australian Certified Organic logo on packaging which has the logos below.

It is important to look out for the organic certification logos as assurance that you are purchasing an organic product. Some products available in the supermarket may state “made with organic ingredients” but this does not mean the product is certified organic. These logos provide assurance to the consumer that you are buying the real deal.

2. Where can you find organic food?

3. Is organic food better for your baby?

There are now a number of research papers which look at the difference between conventional and organic farming practices on the health benefits of individuals. Whilst this research is evolving, we have some interesting facts about organic produce that we know so far:

  • Large study conducted in 2014 looked at conventional versus organic milk nutrient profile and found there to be more omega 3 fatty acids in organic milk compared with conventional. In addition, they found there to be a better ratio of omega 6 to omega 3 (lower) which favours good long term health outcomes
  • Large study looking at organic produce found there to be higher levels of many antioxidants and higher vitamin E in organic produce compared to conventional produce.
  • The same study also found there to be higher levels of a heavy metal called cadmium in conventional crops due to the type of pesticides and fertilisers that are used. Cadmium has been linked to behavioural and cognitive impairments in children

This research highlights that consuming organic produce will help to minimise to consumption and exposure to toxic and synthetic chemicals found in fertilisers and pesticides. Whilst not a lot is know about GMO and its long term health effects, we hazard a guess that tampering with mother nature could be good for our babies, and we prefer not to experiment with our kids at Bellamy’s Organic.

4. Is organic rare?

Farmers can’t decide to become organic overnight. It takes a minimum of 3 years to convert an ordinary farm to a certified organic farm, and this indicates how long it takes to flush out all the nasty chemicals from the soil. There are absolutely no shortcuts to organic farming and for those wishing to convert their farms to organic in Australia, must follow the strict regulations imposed by ACO and NASAA to ensure that they can achieve and maintain certification long term. That’s why only 1% of the world’s farmland is certified organic. Organic products are now becoming readily available in the major supermarkets and can often be found in the health food and baby food aisles.

Summary

Organic food production is becoming increasing more popular as people become aware of the benefits of consuming food as nature intended. Organic foods can be found in most major supermarkets and the organic certification logos provide assurance to the consumer that they are purchasing a product that is free from synthetic and toxic chemicals, added hormones and antibiotics that could impact long term health, particularly in young children. Organic farming is rare with only 1% of the world’s farmland being certified organic, but with its rise in popularity, this statistic is sure to increase in years to come making organic products event more accessible to all.

Disclaimer: The content of this document is solely for educational purposes and should not be substituted for medical advice. You are solely responsible for forming your own opinions and conclusions on such matters and for making your own independent assessment of the information. Please consult your doctor if you are concerned about your baby’s health.

About the author

Marisa Nastasi is an Accredited Practising Dietitian for Bellamy’s Organic. She specialises in children's nutrition and has recently completed further studies in paediatric dietetics. She has worked in the industry for 8 years and has developed a strong working knowledge on how good quality diets can benefit the health of children so that they can develop to their full potential.

Important Notice to Parents and Guardians

  • The World Health Organisation recommends that breastfeeding is best for your baby.
  • Having a balanced diet when breastfeeding is also important. Infant Formulas should only be used after you’ve sought advice from a doctor or health practitioner.
  • A decision not to breastfeed can be difficult to reverse and introducing partial bottle feeding may reduce the supply of breast milk. It is also wise to consider the cost of infant formula.
  • If you use infant formula, all preparation and feeding instructions must be followed as per the manufacturer’s instructions. This is important for your baby’s health.