Important notice to customers — product packaging changesLearn More


From August 2018, customers will notice our rebranded food packaging start to appear on shelf in all major stockists.

  • CURRENT Packaging
  • new Packaging

We are excited to announce our new packaging will start to appear on shelf from August 2018. This transition to new packaging will occur over a number of months. During this time there will be a mix of current and new packaging on shelf.

There are no major changes to these products, in some instances there is a small name change or slight recipe improvement, see below for the full details.

Products purchased via the website will be delivered to customers in our old packaging until the end of October. From November, products ordered from the website will be delivered in the new packaging.

Please note, our Infant Formula packaging will not be rebranded until later in 2019.

For any questions, connect with our team of accredited practising Dietitians on +61 3 6332 9200

Product name changes

  • Cereal Name Changes
  • CURRENT Packaging Organic Baby Rice
  • NEW Packaging Organic Rice with Prebiotic (GOS) Note: Our Baby Rice recipe has been upgraded to now include GOS Prebiotic
  • CURRENT Packaging Organic Vanilla Rice Custard
  • NEW Packaging Organic Milk & Vanilla Baby Rice
  • CURRENT Packaging Organic Apple & Cinnamon Porridge
  • NEW Packaging Organic Apple & Cinnamon Baby Porridge
  • Ready To Serve Name Changes
  • CURRENT Packaging Organic Banana, Pear & Mango
  • New Packaging Organic Banana, Pear, Apple & Mango
  • CURRENT Packaging Organic Mango, Blueberry & Apple
  • New Packaging Organic Blueberry, Mango & Apple
  • CURRENT Packaging Organic Peach & Apple
  • New Packaging Organic Grape, Apple & Peach
  • CURRENT Packaging Organic Pumpkin & Tomato Risotto
  • New Packaging Organic Pumpkin, Sweet Potato & Tomato
  • CURRENT Packaging Organic Broccoli, Beef & Brown Rice
  • New Packaging Organic Beef & Vegetables
  • Note: We have also upgraded some of our RTS recipes to remove added sugars and to remove some of the more complex ingredients that are not required for young children such as Tamari.
  • CURRENT Packaging Organic Milk Rusks Toothiepegs
  • New Packaging Organic Milk Rusks

Mercury and Pregnancy

Mercury is an element found both naturally and may be an introduced contaminant into our foods. During pregnancy and even in early childhood, it is important to minimise foods which may be at risk of high mercury contamination such as fish.

What foods have high mercury?

  • Mercury occurs naturally in the environment and accumulates in the aquatic food chain which includes fish
  • This mercury is in the form of methyl mercury and can be acquired in the diet by consuming fish
  • The longer a fish lives, the predatory nature of the fish and the deeper the fish lie will determine the amount of methyl mercury they contain.
    • For example, shark (flake) is a predatory fish (eats other fish) that generally has a longer lifespan which would indicate a higher methyl mercury level and is therefore encouraged to be consumed less that other type of fish

What are the risks of mercury consumption?

  • High levels of methyl mercury may result in:
    • Damage to the nervous system in both adults and that of the developing unborn baby
    • Developmental delays in children
    • Long term numbness and tingling in fingers and toes of adults

The benefits of eating fish

  • Despite some fish having higher levels of mercury, the Australian dietary guidelines recommend 2-3 serves of any fish or seafood per week
  • The nutritional features of fish include:
    • A good source of protein
    • Omega 3 DHA (in oily fish) which is important for heart health in adults but has also shown to have positive health benefits for the developing foetus
    • A good source of Iodine

Below includes the number of serves of different types of fish that can be safely consumed:

Pregnant women and women planning pregnancyChildren (up to 6 years)


Rest of the population
1 serve equals 150 grams1 serve equals 75 grams

(3 fish finger size)

1 serve equals 150 grams
2 – 3 serves per week of any fish and seafood not listed below2 – 3 serves per week of any fish and seafood not listed in the column below
1 serve per week of Orange Roughy (Sea Perch) or Catfish and

no other fish that week

1 serve per week of Shark (Flake) or Billfish (Swordfish / Broadbill and Marlin) and no other fish that week
1 serve per fortnight of Shark (Flake) or Billfish (Swordfish / Broadbill and Marlin) and no other fish that fortnight


In one week, you could consume all of these meals containing fish without the risk of mercury in the diet:

  • Tuna (95g) sourdough sandwich with spinach, tomato, avocado, mayonnaise
  • 150g (palm size) grilled Barramundi with brown rice, steamed Asian greens
  • 150g (2-3) Salmon Burgers (using minced, diced salmon) with sweet potato, broccoli and soba noodle salad

The type of fish can sometimes be difficult to determine. If you are unsure, always ask. In addition, fish should always be cooked thoroughly and handled and stored appropriately.

If you need more information on contamination risk see article << Listeria in Pregnancy >>

For more information visit:

About the author

Marisa Nastasi is an Accredited Practising Dietitian for Bellamy’s Organic. She specialises in children's nutrition and has recently completed further studies in paediatric dietetics. She has worked in the industry for 8 years and has developed a strong working knowledge on how good quality diets can benefit the health of children so that they can develop to their full potential.

Important Notice to Parents and Guardians

  • The World Health Organisation recommends that breastfeeding is best for your baby.
  • Having a balanced diet when breastfeeding is also important. Infant Formulas should only be used after you’ve sought advice from a doctor or health practitioner.
  • A decision not to breastfeed can be difficult to reverse and introducing partial bottle feeding may reduce the supply of breast milk. It is also wise to consider the cost of infant formula.
  • If you use infant formula, all preparation and feeding instructions must be followed as per the manufacturer’s instructions. This is important for your baby’s health.