Important notice to customers — product packaging changesLearn More

NEW FOOD PACKAGING IN STORE NOW

From August 2018, customers will notice our rebranded food packaging start to appear on shelf in all major stockists.

  • CURRENT Packaging
  • new Packaging

We are excited to announce our new packaging will start to appear on shelf from August 2018. This transition to new packaging will occur over a number of months. During this time there will be a mix of current and new packaging on shelf.

There are no major changes to these products, in some instances there is a small name change or slight recipe improvement, see below for the full details.

Products purchased via the website will be delivered to customers in our old packaging until the end of October. From November, products ordered from the website will be delivered in the new packaging.

Please note, our Infant Formula packaging will not be rebranded until later in 2019.

For any questions, connect with our team of accredited practising Dietitians on +61 3 6332 9200

Product name changes

  • Cereal Name Changes
  • CURRENT Packaging Organic Baby Rice
  • NEW Packaging Organic Rice with Prebiotic (GOS) Note: Our Baby Rice recipe has been upgraded to now include GOS Prebiotic
  • CURRENT Packaging Organic Vanilla Rice Custard
  • NEW Packaging Organic Milk & Vanilla Baby Rice
  • CURRENT Packaging Organic Apple & Cinnamon Porridge
  • NEW Packaging Organic Apple & Cinnamon Baby Porridge
  • Ready To Serve Name Changes
  • CURRENT Packaging Organic Banana, Pear & Mango
  • New Packaging Organic Banana, Pear, Apple & Mango
  • CURRENT Packaging Organic Mango, Blueberry & Apple
  • New Packaging Organic Blueberry, Mango & Apple
  • CURRENT Packaging Organic Peach & Apple
  • New Packaging Organic Grape, Apple & Peach
  • CURRENT Packaging Organic Pumpkin & Tomato Risotto
  • New Packaging Organic Pumpkin, Sweet Potato & Tomato
  • CURRENT Packaging Organic Broccoli, Beef & Brown Rice
  • New Packaging Organic Beef & Vegetables
  • Note: We have also upgraded some of our RTS recipes to remove added sugars and to remove some of the more complex ingredients that are not required for young children such as Tamari.
  • RUSKS NAME CHANGES
  • CURRENT Packaging Organic Milk Rusks Toothiepegs
  • New Packaging Organic Milk Rusks

The Importance of Texture in Kid’s Food

shutterstock_228049891

When talking about nutrition for children we often hear about the importance of small children consuming unprocessed, low sugar foods. We also hear about the specific types of food which should be introduced at certain times and foods to avoid to help prevent allergies.

However, something far less discussed is the importance of texture in food. Introducing whole foods exposes infants and toddlers to a range of textures – ensuring they move on from soft, pureed and squishy foods at the right time.

Texture in foods: ready-prepared, pureed and mashed foods

While you may have chosen carrots, pumpkin, apple or pear – chances are you can clearly remember offering your five or six-month old baby pureed fruit or vegetable along with baby cereal. There are many varieties of purees available at supermarkets for busy parents on-the-go and by the time a baby reaches six or seven months they should be eating a variety of pureed and mashed foods.

Texture in foods: learning to chew

It is crucial at the seven to eight month mark that babies learn how to chew. At this stage in their development babies will have the ability to chew their food so while foods offered should be soft or minced, they should still require some chewing.

Failing to offer textured soft foods such as minced meats, small sandwiches and lumpier fruits and vegetables can see children develop a strong preference for their foods to be extremely soft. This limits the range of foods they will consume and impacts their nutritional intake.

A common example of this is where small children will only eat yoghurt, pasta and fruit – limiting their intakes to carbohydrate rich, sweet foods at the expense of nutrient rich meats and proteins. When small children fail to progress with their food exposure and textures it can become harder and harder to introduce later on.

Once your baby reaches eight or nine months of age it is recommended you feed them less purees and more soft foods that require chewing. Like any new introduction, they may reject the food change initially – however over time these harder foods will become familiar and accepted.

Once a child is nine months and older, more whole foods can be offered to boost brain development. Some ideas for this can include finger sandwiches, strips of lean meat and cut up pieces of fruit and vegetables. When it comes to whole foods, a common concern expressed by parents is the fear of choking. However, remember as long as the foods offered breakdown in the mouth – like cooked carrot or bread – there is no issue. Naturally hard small pieces of food such as whole nuts, popcorn and hard vegetables like carrot need to be avoided until infants are older. Basically anything that could get stuck.

On the other hand, mixed sandwiches on wholegrain bread, strips of chicken or red meat, vegetables pieces and cheese sticks are all important nutrient rich foods that small children will benefit from eating regularly – both from a nutritional and developmental perspective.

About the author

Important Notice to Parents and Guardians

  • The World Health Organisation recommends that breastfeeding is best for your baby.
  • Having a balanced diet when breastfeeding is also important. Infant Formulas should only be used after you’ve sought advice from a doctor or health practitioner.
  • A decision not to breastfeed can be difficult to reverse and introducing partial bottle feeding may reduce the supply of breast milk. It is also wise to consider the cost of infant formula.
  • If you use infant formula, all preparation and feeding instructions must be followed as per the manufacturer’s instructions. This is important for your baby’s health.